Netflix: International Expansion and How Netflix Reinvented HR
InstructionsFor the International case, use the data presented in the case which is dated 2016 (no need to use 2021 data):
- Analyze the overall profitability of the industry in which Netflix is operating using Porter’s Five Forces model
- Conduct a strengths, weaknesses, opportunities, and threats (SWOT) analysis for Netflix, and provide strategic suggestions based on that analysis
- Define Netflix’s competitive advantage. Why is Netflix so successful in 2016?
- How would you recommend that Netflix overcome its challenges in the international market?
- Moving forward, what strategic initiatives might Hastings consider?
For the Reinvented HR article (published in 2014):
- How could Netflix’s “reinvention” of HR help the organization to deepen its core competencies? Alternatively, you could argue that the “reinvention” does not deepen core competencies, but be specific about your reasons.
- Choose one core competency or cultural change that you find at Netflix, describe it, and discuss how this core competency or cultural change could help Netflix to achieve a strategic goal (in 2014 or later up to the present day).
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